the LYTRO ILLUM digital light-field camera
To showcase the unique style of three-dimensional imagery possible with the Illum, Lytro put its new camera in the hands of five leading visual storytellers. The company has released a promotional video that takes us behind the scenes as five 'creative pioneers' discover what they can do with this innovative new technology.
Lytro put the Illum into the hands of five leading photographers to explore the visual storytelling they could create with this new photographic tool.
Lytro asked each artist to create a series of photographs for a living gallery of emotions: hope, love, fear, rage and grief. The documentary follows them from coast to coast in their quest to explore the camera’s innovative technology in a deeper, more human way. From portrait artist Anna Webber's film noire scene in the streets of New York City, to the surreal imagination of Kyle Thompson set against the drizzly woods of Eugene, Oregon, it's a glimpse of something the company hopes may just redefine the artistic conversation for years to come.